Digital Product Manager
Melbourne, Australia
Brisbane, Australia
Sydney, Australia
At Bupa, purpose meets possible. Join us and help shape a future where healthcare is more connected, more personal and more human.
We’re a global healthcare leader trusted by millions and committed to helping people to live longer, healthier, happier lives and making a better world. Healthcare is changing, and so are we. We’re investing in more clinics, better systems and smarter, more connected ways to help our customers. As we continue to expand our services and invest in innovation, you’ll help create a healthcare system that meets people where they are, responds to what they need and leaves them better than before.
Here, your work has purpose, your voice matters and your future is full of possibility.
Just imagine the impact you could make.
The purpose of this job is…..
As Digital Product Manager of Merchandising & Affiliates, you will connect customers to the right offers, partners, and pathways by curating seamless journeys that drive engagement and growth.
The Digital Product Manager is responsible for maximising the value of the product by effectively managing the product backlog and leading the delivery process within the squad.
This role plays a critical role in bridging the gap between business goals and technical execution, ensuring that Merchandising & Affiliates deliver maximum value to both the organisation and its customers.
What you’ll need to make it possible
We are seeking a highly experienced, dynamic and commercially minded Product Manager who has a passion for Digital Product, Marketing and Optimisation. The successful candidate will come with proven people management experience in a complex organisation. You will also require:
- Experience running an agile squad in a multi-speed approach of discovery, design and delivery
- Experience delivering digital products in a commercial setting, ideally delivering offers, campaigns and partnerships
- A tertiary qualification in Digital Product Management, Digital Marketing, or equivalent experience
- An analytical focus with an appreciation of data analysis, commercial drivers, business viability and technical feasibility
- Excellent stakeholder management
- AB Testing experience
- Content management system experience, Sitecore or similar
- Proven facilitation skills to run engaging and productive workshops and meetings
- A passion for or desire to gain exposure into AI, Generative Engine Optimisation (GEO) and Agentic Experience Optimisation (AEO)
Why you’ll love it?
This is an exciting and high-impact role in a high-performing part of Bupa’s commercial business. You will have the opportunity to contribute towards an uplift in Generative Engine Optimisation (GEO), Agentic Experience Optimisation (AEO) and the use of AI.
At Bupa we support our people to be the healthiest and happiest versions of themselves.
This permanent, full-time role can be based out of Melbourne, Brisbane or Sydney with hybrid work arrangements (2 days per week in the office is encouraged).
If this sounds exciting, we’d love to hear from you. Let’s shape the future of healthcare, together.
At Bupa your wellbeing, identity, and personal story are respected and valued. We are continuing to build teams that reflect the diversity of the communities we serve. Bupa is committed to providing equal opportunities and fostering a workplace and environment that is free of discrimination, bullying and harassment.
We actively encourage applicants from all backgrounds and experiences, including Aboriginal and Torres Strait Islander peoples, veterans, people with disabilities, and LGBTQIA+ applicants.
We are dedicated to removing barriers to participation. If you need any reasonable adjustments during the recruitment process, or if you’d like to discuss how this role can be flexible for you, please let us know so we can support your participation on an equitable basis.
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